Micromax unveiled new Yu brand of Smartphones loaded with custom OS(Cyanogen Mod). Cyanogen Mod is the custom rom based on the native android versions. Rahul Sharma co founder of Yu tele ventures and Micromax unveiled the new smartphone which will be available for Rs. 8,999 and for early buyer’s micromax is offering a free leather cover worth Rs. 999.
Micromax Yureka “Too Perfect for the Price” – Candytech
The presentation for the launch of new smartphones was also joined by the cofounders of Cyanogen and Rahul Sharma looked really excited with this new partnership. Cyanogen was recently in news due to alliance break up with the Chinese smartphone maker OnePlus One. OnePlus One has been banned in India by High Court to sell devices loaded with Cyanogen Software.
The Micromax has launched the Yu Yureka (AO5510) smartphone that runs on a custom-build of (KitKat) Cyanogen version 11.
Micomax has added the tag line to the smartphone “Play God” and called it the “temple of customization” and “Android on steroids”, boasting of several customization & additional options that Cyanogen offers above the stock Android.
Kurt McMaster and Steve Kondik, attended the event via webcast, told audience, why they came up with the Cyanogen mod. The goal was to “modify and change Android” to create a mobile platform with the features “they wanted to see” on the open source operating system.
Rahul Sharma clarified that the Micromax Yureka phone will feature an unlockable bootloader, kernel source, and full Android build tree. As for power users, Micromax claims warranty will not be voided on rooting the smartphone. This is excellent for the youth who are obsessed with rooting the latest smartphones and flashing new ROM’s. The other branded smartphones currently void warranty when you root the smartphone and install a custom Rom. You can also wait out the warranty period and then Play God with the smartphone if you like.
I have earlier used the Cyanogen Mod on the rooted Samsung Galaxy S2 and S3 the experience was good but faced some issues with excessive battery drain. Though the version which Cyanogen would use with the Micromax Yureka will be a much refined version of OS.
Best Budget 4G 13 MP Camera Smartphone Micromax Yureka
Key Specs of Micromax Yureka
- Processor – 1.7GHz Quad Core + 1GHz Quad Core (Both Cortex-A53) Octa Core Qualcomm Snapdragon 615 64-Bit Processor.
- GPU – Adreno 405 GPU .
- RAM – 2 GB
- Internal Memory – 16GB of inbuilt storage expandable via microSD card (up to 32GB).
- Screen Type and Size – 5.5 inch IPS LCD.
- Screen Resolution – 1280*720.
- Pixel density – 267 PPI.
- Battery Capacity – 2500 mAH.
- 3G – HSPA.
- 4G – Yes, LTE
- Bluetooth 4.0, Micro-USB, Wi-Fi 802.11 b/g/n, GPS, and a 3.5mm audio jack.
- Operating System – Kitkat Cyanogen Mod 11 it will be upgradable to Android Lollipop.
- Primary Camera – 13-megapixel Sony Exmor CMOS sensor rear auto focus camera with an f/2.2 aperture and flash.
- Secondary Camera – 5-megapixel fixed-focus camera.
- Dimensions – 154.8 x 78 x 8.8 mm.
- Dual Micro SIM, Dual Standby (GSM + WCDMA).
Concluding Thoughts – Best Budget 4G 13 MP Camera Smartphone Micromax Yureka
The smartphone is fully loaded and is “Too Perfect for the Price”. Micromax has not left any stone unturned with Yu Yureka. It has everything a fast processor for gaming, excellent screen, 4G connectivity , Dual Sim, 2GB RAM for multitasking. Good Rear and front Camera for photography. 16GB of inbuilt storage and an excellent software support from Cyanogen.
It can really impact the sale of Asus Zenphone 5 and Motorola Moto E as well as Xiaomi Redmi Note in Indian market.
It is good for buyers who may see some more prices getting slashed and online deals coming their way on New Year.
There are lot of advance features in the Cyanogen OS and users will be able to edit and customize permissions of each app, Find & Wipe device, device encryption, Pin Scramble, Blacklist spam callers. Micromax claims that Yu is capable of churning out AnTuTU score of 31117 with ease as per company claims.
This is a major progressive step by Micromax and will help Micromax capture the youth’s imagination with “Play God” smartphone.