Why the Founders Edition Nvidia GTX 1080 And 1070 Cost More

Why the Founders Edition Nvidia Cards Cost More?

Nvidia last week has launched the new GTX 1080 and GTX 1070 graphics cards based on the Pascal architecture.  The new Nvidia graphics cards offer incredible performance and power efficiency.

Update – 25 May 2016 – While the Nvidia GTX 1080 costs $599 in the US (India pricing is a different story) and the GTX 1070 is available @ $379 there were two more cards which were quietly announced by Jen Husn (CEO Nvidia), didn’t say much about them.

The Founders Edition Nvidia GTX 1080 is available from May 27 in India and will come from brands such as Asus, Zotac, MSI and Gigabyte, other brands will start selling it from June 1st week.

The Nvidia GTX 1080 Founders Edition costs Rs. 63,250 in the Indian market and is available for purchase from Amazon, Flipkart, and Snapdeal.

Moreover, the Nvidia GTX 1080 is already listed on Amazon.in price Rs. 63,500. Check the Latest Price for Zotac Nvidia GTX 1080.

Why the Founders Edition Nvidia GTX 1080 And 1070 Cost More

Related – Read More About Nvidia GTX 1080 and 1070 Versions launched in India and Key Specs and Prices.

Update 27/May/2016 – Nvidia Today launched the first GTX 1080 in the Indian market the founders Edition graphics card from Zotac price Rs. 63,500.

Zotac Nvidia GTX 1080 Founders Edition Graphics card


The Nvidia GTX 1070 Founders edition will go on sale starting June 10 and other custom board cards will go on sale by June End.  Price for GTX 1070 is so far not shared by Nvidia India. I will update as they share it.

The founder’s edition GTX 1080 is priced @ $699 while the Nvidia GTX 1070 is priced at $449, why should anyone pay extra $100 and $70 for these cards and what so Special with these.

Here is Why Founder’s Edition Cards Cost More?

We did some probing and thanks to the verge and HardOCP for demystifying the enigma of the founder’s edition cards.

The Founder’s edition cards are made by Nvidia end to end.

What usually happens is Nvidia makes the reference card and then sell the board to the OEM’s like Asus, Gigabyte, and Zotac which later on do customization, add custom coolers, set the OC clocks and sell different variants of the graphics cards to the end buyers.

The Founders edition GTX 1080 and GTX 1070 is made from scratch to finish by Nvidia and it comes from Nvidia/partners directly to the customers.

Nvidia showcased during the keynote one of the reference GTX 1080 running at a Core Clock speed of 2100 (on Air cooling) which is much higher compared to the stock clock speed of 1600 on the reference design of GTX 1080. The card was air cooled.

Essentially the founder’s edition cards will come with great craftsmanship and build quality. They are more like the Google Nexus Smartphones developed and sold by Google in direct competition with other Android smartphone manufacturers.

Will this irk the manufacturers like Asus, Gigabyte, EVGA who make Nvidia graphics cards, I think yes to some extent will impact them as buyers may want to try the Nvidia Founder edition cards even though these are expensive compared to the cards sold by other manufacturers.

Nvidia GTX 1080 Firestrike Benchmark Performance

In a related News, the New Nvidia GTX 1080 Hit the 3D Mark Firestrike performance.

The new GTX 1080 is twice as fast as the GTX 970 and around 25% faster when compared to the Nvidia GTX 980 Ti.


Also, Read: 

Review Galax Nvidia GTX 1060 EXOC – Superb Performer

Review MSI GTX 1050 Ti OC Edition – Good For 1080P Gaming

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