Nokia has signed a new deal with HMD global for 10 years and the company will make equipment (smartphones and tablets) for Nokia for the next 10 years. This is the Rise of Phoenix – and a much anticipated come back from the once the most valuable Mobile manufacturing company in the world.
The newly founded company will be based out of Finland the home turf of Nokia. HMD global will be pumping in $500 million into the venture in the course of next three years and will also be part of branding and marketing of Nokia devices.
Microsoft has sold Nokia’s feature phone business in a group deal with FIH ( a subsidiary of Foxconn) and to the HMD Global. The deal is worth $350 million.
Everyone has a legacy of using a Nokia smartphone, and boy O’ boy was they phenomenal back in 2005 with Nokia 6600.
Microsoft acquired the Nokia Mobile Business in 2014 and it is common knowledge that Microsoft re-branded Nokia to Microsoft for all the devices.
What happened & how it happened?
Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. teary eyed Steve Balmer at an earlier press conference in 2014 when Nokia was acquired by Microsoft.
Competitors moved too fast and Nokia was caught in the middle of Android and iOS both becoming very prominent. The last nail was the rise of Samsung and other Android manufacturers, that saw the end of it.
Nokia has issued a statement a few months back stating about the intent to get back into the smartphone business.
Robert Morlino, the spokesman for Nokia Technologies, stated that they are looking for a world-class partner to take care of the manufacturing, sales, and distribution of the product and Nokia will provide the brand name to the products. It is however not mentioned how much Nokia will share the know How and help in the new development of smartphones.
What is happening now is that the Nokia Technologies the equipment arm of Nokia is looking forward to venturing back into the Mobile business with the Nokia Band name. Microsoft only acquired the mobile business unit, not the Nokia technologies which is an independent unit and is not controlled by Microsoft.
The Microsoft acquired the Nokia brand (mobile business unit) and killed the Nokia brand by replacing it with Microsoft on all the Lumia smartphones last year.
The acquisition agreement of Nokia Mobile with the Microsoft states that Nokia Technologies can’t use the Nokia brand name and launch new smartphones in the market till next year end. But after that period Nokia is free to launch new smartphones under the brand name “Nokia”.
Nokia also launched an incredible Tablet some months back known as Nokia N1 Tablet, an absolute cracker of the device and at a very affordable tablet. It is based on Android Operating system and does not run on Windows. This tablet was launched by Nokia Technologies with a partner Foxconn(Chinese OEM manufacturer), and nothing to do with Microsoft.
The acquisition agreement between Nokia and Microsoft does not forbid Nokia technologies to launch a tablet using the brand licensing route. Though it is unfortunate that the tablet is not available globally due to production and distribution issues.
Earlier as per agreement with Microsoft Nokia cannot use the brand name Nokia on feature phones for next 10 years. But now it is possible after the stake sale by Microsoft.
Nokia CEO Rajeev Suri also revealed the plans for Nokia to enter the mobile business next year. Nokia once had close to 70% of market share in Indian mobile market before the Android and iOS crusade came, once a giant is now struggling to stay alive. Let’s see and hope for best, how future unwinds for the Finnish technology behemoth.
Let’s Try to find an Answer – Can Nokia become a dominating brand in Coming Years
If you were old enough to have a mobile in the year 2000 to 2008, probably you would have used a Nokia phone. I still remember my first mobile a Nokia 2600 (bought in 2004), I enjoyed playing soccer for hours on the tiny screen.
In 2006, I bought a Nokia N72, it was priced at Rs. 14,000 in those days, that was a big amount of money to spend on a phone (not even a smartphone). I simply loved it. The N72 came with a 2-megapixel camera which seemed as good as a Google Pixel Camera back then.
But things have changed a lot in the last 10 years. Nokia which once had a 70% share in the Indian mobile market, now has shrunk to Zero. Nokia global market share was also close to 60% and at that point of time, it dwarfed Sony and Motorola. Samsung was nowhere in the market and Apple iPhone was not launched.
They lost the game to iOS and Android, later on, a big mistake to stick with the Symbian OS. The experience on the iOS and Android was significantly better. People started switching from Nokia to iPhone and Blackberry and later on to the Android (around 2009 -10).
Let’s talk about the positive aspects – Why it is possible for Nokia To make a strong comeback.
1). Nokia’s biggest strength is its global fan following, which means people can give it shot again.
2). A strong Brand Name, Nokia was one of the top 10 brands in the world, it takes millions of dollars and years of advertising to create that kind of association.
3). HMD global is a strong partner which can help manufacture and distribute the Nokia smartphones globally.
Now let’s understand why it will be difficult for Nokia to become a leading player in the market.
The current leading players in the smartphone market have their own strengths :
Brand – Strengths
1. Apple – Great iOS meant for iPhone only, great hardware.
2. Samsung – Cutting-edge technologies like OLED display, Processors manufacturing. Strong Distribution.
3. Google – Android OS and ability to leverage it for own hardware.
4. Huawei – Pioneered design and manufacturing of mobiles, own processor development.
5. Xiaomi – Low-cost player with great consumer research and focus.
Other than these there are several smartphone brands in Android eco-system which are fighting for consumer share like LG, HTC, Sony, Vivo, Oppo and many more.
The market is highly competitive for Nokia and they don’t have a unique cutting-edge technology or something tangibly different other than the Nokia brand name to leverage. It is daunting to gain market share quickly for the brand.
Though the recent success of Nokia 6 in China suggests people are still backing Nokia. But it will be interesting to see how is the response of Nokia 6 and other upcoming Nokia Phones in global as well as Indian market.
Are Apple, Xiaomi or Samsung fans jump ships to join back Nokia, time will tell!
But will you buy the Nokia smartphone when it gets launched? Share your thoughts in the comments below. You can read more about the Nokia 6 detailed review which I have done some weeks back and can also read about the newly launched Nokia 8.
Nokia 3, Nokia 5 and Nokia 6 India launched Sale Date and Offers
HMD Global showcased Nokia 3, Nokia 5, Nokia 6, and Nokia 3310 reboot at MWC (Mobile World Congress) 2017 in Barcelona, back in February. Besides, the Nokia 3310 is already available for purchase in India from 18 May 2017 for Rs. 3310.
Moving to current day, HMD Global at an event in New Delhi has launched new Nokia Android smartphones.
Let’s look at Online/ Offline Availability, Offers, and Price – Nokia 3, Nokia 5 and Nokia 6 India launch
Nokia 6 – Firstly, Top of the Line Nokia 6 is priced at Rs. 14,999 and will be available for purchase from Amazon India, starting 14 July. The smartphone is exclusive to Amazon, and the Amazon Prime members will get a Rs. 1000 discount on the purchase of the device when using Amazon Pay. Essentially, for the prime members, it will cost Rs. 13,999.
Nokia 5 – Secondly, Nokia 5 will be available a bit early but will sell offline in retail stores. Pre-booking will start on 7th July it is not precisely clear when Nokia will be able to deliver it. The smartphone is priced at Rs. 12899. Moreover, we expect it to go on sale around 15 July or earlier.
Nokia 3 – It will be the first to hit the markets, and it is priced at Rs. 9499 and will be available through offline channels only. Additionally, the phone will hit the market from 16th June 2017.
Price, Launch Date and availability
|Nokia 3||Nokia 5||Nokia 6|
Notably, Nokia 3 is armed with a 5-inch display with 1280 x 720p resolution and 294 PPI. Further, It is powered by 1.3 GHz Quad-Core MediaTek 6737 Processor with 2 GB of RAM. Also, It has 16 GB internal memory which can be expanded up to 128 GB via Micro-SD Card.
As far as the Camera is concerned, Nokia 3 has 8 MP Camera on Rear as well as on the Front side. It has 2650 mAh battery capacity. Lastly, Nokia 3 is expected to be priced at Rs 8999.
Key Specs of Nokia 3
- Display – 5 inch HD Display
- Procesor – Quad-Core MediaTek 6737 Processor
- Ram – 2 GB RAM
- Storage – 16 GB internal storage
- 8 MP Rear and 8 Mp Front Camera
- 2560 mAh Battery
- Expected Price Rs. 8,999
Furthermore, the Nokia 5 sports 5.2-inch display with 1280 x 720p resolution and comes with a Fingerprint sensor. Powering the phone is a Qualcomm Snapdragon 430 Processor, and even has 2 GB RAM. Moreover, the phone comes with 16 GB internal storage, can be expanded via Micro-SD Card up to 128 GB. For Imaging, It comes with a 13 MP Rear Camera and 8 MP Front Camera for selfies.
The mobile packs 3000 mAh battery. Nokia 5 is expected to come with a price tag of Rs 11199.
Key Specs of Nokia 5
- 5.2 inch HD Display with Fingerprint scanner
- Qualcomm Snapdragon 430 Processor
- 2 GB RAM
- 16 GB internal memory
- 13 MP Rear Cam and 8 MP Front Cam
- 3000 MAh Battery
- Expected Price Rs. 11,999
Nokia 6, is the phone with somewhat high-end specifications. Firstly, the Nokia 6 comes with 5.5-inch display with 1920 x 1080p resolution. It even has Gorilla Glass Protection and a Fingerprint sensor. Powering the phone is a Qualcomm Snapdragon 430 Processor with 3 GB RAM. Further, the Nokia 6 is equipped with a 16 MP Primary Camera and an 8 MP Front Camera for better selfies.
For storage, It has 32 GB internal storage and can be expanded up to 128 GB through Micro-SD Card. Lastly, the Nokia 6 packs 3000 mAh battery capacity. There is also a special edition of Nokia 6 (Arte Black) that comes with 4 GB RAM.
Besides, The Nokia 6 is expected to hit the market with a price tag of Rs 15,000.
Key Specs of Nokia 6 –
- 5.5 inch Full HD Display with a Fingerprint scanner
- Qualcomm Snapdragon 430 Processor
- 3 GB RAM
- 32 GB internal storage
- 16 MP Rear Camera and 8 Front Cam
- 3000 mAh Battery
- Expected Price Rs. 15,999
Additionally, HMD Global also announced that all Nokia Android smartphones would receive Android O update.
In India, Chinese smartphone makers like Lenovo, Oppo, Vivo, and Xiaomi are dominating the mobile market, with over 50% share. Nokia’s Android phones are mid-range and may face fierce competition from these Chinese players.
However, Nokia as a Brand carries an unflinching reputation in the mind of Indian consumers. Of course, the price of Nokia smartphones will play an important part in deciding the demand. And things have also changed a lot from the time Nokia was a market leader with over 70% share in India.
Furthermore, All Nokia Android smartphones come with Stock Android experience and run on the latest Android 7.1 Nougat. Also, they support features like 4G and VoLTE. Lastly, these Nokia mobiles have a gorgeous design and are crafted beautifully. You can even read my detailed Nokia 6 review.
HMD Global To Launch Nokia 7 in India
HMD Global has launched a new mid-range phone called Nokia 7. The smartphone went on sale yesterday in China and has gotten over 100,000 registrations.
Though, it does not mean that they can sell a huge volume in the first sale. Moreover, It shows a good level of interest by the Chinese buyers for Nokia 7.
Notably, the mobile went on sale on Suning, TMall, and JD.com in China.
There is also an invite sent by Nokia to Indian media that they are unveiling a new phone on 31st October 2017. Probably, it is going to be Nokia 7.
The Nokia 7 sits in between the Nokia 6 and the Nokia 8 in the company’s portfolio.
Furthermore, it comes with a price tag of 2499 CYAN (Rs. 24,500) for the 4 GB RAM version while the 6 GB Ram version of the phone costs 2799 CYAN (Rs. 27,500).
For starters, The Nokia 7 comes with a robust design and uses the aluminum 7000 series material for the metallic edge. However, the back side of the phone is made from toughened glass and even is protected by Corning Gorilla Glass. Worth mentioning here, it is the first Nokia phone ever to use the glass back, all others use the metallic back cover.
The mobile comes in 2 colors – Matte white and the shinier glossy black. As far as design is concerned, it is sleek and measures just 7.9 mm in thickness and the curved back cover ensures it is easy to use.
On the back, it sports a fingerprint scanner and the coveted Zeiss lens.
The front side comes with a 5.2 Inch display, which has a Full HD resolution (1920*1080) resulting in 422 PPi. Also, there is Corning Gorilla Glass protection and 2.5D curved glass.
However, the phone misses on the popular trend of 18:9 bezel-less displays, and comes with a standard 16:9 aspect ratio.
Next, the mobile is powered by the Qualcomm Snapdragon 630 mobile processor, which is based on 14 NM process and has a 64 Bit architecture.
Additionally, the processor comes with 8 Cores, with higher cores clocked at 2.0 GHz and uses the ARM Cortex A53 cores. Also, the processor is accompanied with the Adreno 508 GPU to take care of gaming and graphics-intensive tasks.
For multi-tasking and storage, it comes in 4 GB / 6 GB Ram versions along with 64 GB internal storage. Besides, the storage is expandable to 128 GB using a micro-SD card with the hybrid slot.
Notably, the Snapdragon 630 processor is slightly more powerful when compared to the Qualcomm Snapdragon 625 (used in Redmi Note 4, Mi A1 and Zenfone 3). But it is not the latest SOC, Qualcomm has just released a more potent Snapdragon 636 in the last week.
For photography, the Nokia 7 comes with a 16 Megapixel Zeiss Lens at the back, with a Dual-tone LED Flash. It boasts of a Dual-Cite feature of Zeiss that can capture video/photo from the front as well as the rear camera at the same time.
Nokia calls this feature as Bothie which is a superior form of selfies. Further, the company is marketing this feature as a USP of the phone that allows you to capture both sides of the story and share on social media. Notably, the Bothie feature was introduced by the brand with the Flagship Nokia 8.
Also, the 16 MP camera comes with a f/2.0 aperture and has a 1.12-micron lens. It is even capable of recording 4K videos at 30 frames per second. However, Nokia has not mentioned if it accompanies OIS or EIS for video stabilization.
Next, the front camera comes with a 5 Megapixel lens and has an 84-degree wide angle, f/2.0 aperture. In a world, obsessed with Selfies, the 5MP front camera seems underwhelming at this price point.
To impress audiophiles, Nokia uses its proprietary OZO technology, which captures sound in high definition when recording videos. Consequently, the video footage sounds better when you playback the recording.
OS and Battery
There is Android Nougat 7.1.2 with the least amount of bloat to ensure a great user experience. Also, the Android Oreo 8.0 is on the way says the company.
On the battery side, it comes with a 3000 mAH Li-polymer battery that also supports fast charging (9V/2A).
Lastly, the device comes with all the modern connectivity options like the USB Type C Port, NFC, OTG, 3.5 mm headphone jack, Dual sim support, and 4G LTE/ VOLTE.
In conclusion, The Nokia 7 ticks all the right boxes and have all the basic features you can expect from an upper mid-range phone. Although, it lacks some of the more trendy features like a Dual camera setup or the bezel-less display. Most OEM’s are currently using these to create a difference from last generation phones.
I will update the India price details once the phone becomes available in India that is expected to happen soon. Most likely it will be up for grabs from Amazon India, as has been the case with previous Nokia devices.
Also, Nokia is also mulling launch of Nokia 9, a true flagship phone in China in the coming days.
Nokia 8 India Launch Details Priced at Rs. 36999
Nokia unveiled the new Nokia 8 smartphone on August 17 at an event in London, and now the smartphone is coming to India.
The Nokia 8 will be available for purchase starting 14th October 2017 both online (from Amazon) and can also be bought offline in retail stores. The smartphone is listed on Amazon website and it is priced at Rs. 36,999.
The smartphone comes with 4 GB of Ram and 64 GB of storage, there is also a model with 6 GB of ram and 128 Gb storage which is likely to launch in some of the global markets. But the 6 GB Ram version of Nokia 8 is not launched in India.
Additionally, Nokia has also announced a concierge service in the top 50 cities where the company will pick up and home deliver the Nokia 8 in case of any repairs is required in future.
Related – Nokia 7 India Launch Details and Unique Features
At Rs. 36,999 the Nokia 8 competes with the Oneplus 5 and the Huawei Honor 8 Pro and even the LG G6 which is priced below Rs. 40,000. All these smartphones have one thing in common – Dual Cameras.
Top Features and Details of Nokia 8
Camera – The key highlight of the Nokia 8 phone is it’s Carl Zeiss Dual Camera setup at the back. The Dual cameras are in trend these days as most smartphone manufacturers are offering it. The Nokia 8 catches up on the trend and has partnered with the old companion, Carl Zeiss, to give Nokia 8 an edge over rivals.
The Nokia 8 comes with two 13 Megapixel rear cameras (13 MP Color sensor and a 13 MP monochrome sensor). The camera comes with f/2.0 aperture and has PDAF, Optical image stabilization, IR range finder and Dual tone LED Flash. The camera is capable of recording 4K videos.
The front camera also comes with decent specs to keep the selfie lovers happy, it offers 13 Megapixel Zeiss Lens with f/2.0 aperture and displays flash to click better selfies.
Special Feature – Nokia has added a unique feature called “Bothie”, sounds weird, the rear and front camera can simultaneously capture videos and images. According to Nokia the Bothie feature can be great for content creators and people who want to share their moments in a split screen manner recorded from both rear and front cameras on social media.
It seems to be an interesting feature to explore, but the name bothie is a bummer.
Design – The smartphone is made from premium Aluminum 6000 material and comes in 4 colors. The two colors Copper and Blue comes with polished finished (glossy) while there are grey and blue color variants which have a matte finish.
The glossy designs somewhat look like the HTC U11 liquid finish but is an impressive touch. Nokia says it takes more than 40 processes of machining, anodizing and polishing and more than 20 hours to get the desired look on the glossy surface. They are machined from a single block of aluminum to ensure high finish and consistency.
Display – The smartphone comes with 5.3 Inches IPS LCD Display with Quad HD resolution (2560*1440) pixels. There is Corning Gorilla Glass 5 for protection and the display also comes with 2.5D Curved glass. The Nokia 8 display is very bright and comes with a maximum brightness of 700 nits.
However, the design and display look very 2015ish as it is unlike the 2:1 aspect ratio based LG G6 or infinite display of Samsung S8. There are still noticeable bezels at the top and bottom.
At the front side, there is a home button which also houses the fingerprint scanner, the speaker grill is placed at the bottom of the device and antenna lines are well concealed at the top and bottom.
The 3.5 mm headphone jack is located on the top side while the USB Type C port with support for USB 3.1 is located at the bottom of the smartphone.
Performance – The Nokia 8 is powered by the top of the line Qualcomm Processor Snapdragon 835 clocked at 2.45 GHz and comes with the Adreno 540 GPU. Nokia 8 comes with an improved heat management design with a copper pipe with liquid cooling to ensure that the device stays cool even during graphics-intensive tasks.
The smartphone has 64 GB of internal storage which can be expanded to 256 GB using the micro-sd card slot. The Nokia 8 comes with 4 GB of Ram which seems less compared to a lot of flagships offering 6 GB or even more.
OZO – Nokia 8 comes with a new Audio technology called as Nokia OZO which enables a 360 degree sound recording to go along with your 4k footage. The new OZO technology is developed by Nokia to offer an immersive recording experience for content creators.
OS – The Nokia 8 runs on the latest Android Nougat 7.1.1 operating system and will also get an early update to the Android O since the device runs on pure stock Android.
Battery – The smartphone comes with a 3090 mAH capacity battery which is sufficient for single day usage. There is also support for Qualcomm Quick Charge 3.0 and it comes with a 18W charger to ensure you can charge it rapidly.
The Nokia 8 has support for LTE CAT 9 with maximum download speed upto 450 MBPS. The smartphone measures 7.9 mm in thickness and it weighs 160 grams which are acceptable for the 5.3-inch display size.
Finally, Nokia has also added an IP54 rating which makes it splash proof but is not waterproof or dustproof like the rival Samsung S8. The Nokia 8 is priced at Euro 599 or Rs 45000 and will go on sale in early September in some of the countries. We can expect India launch in Mid October ahead of the festive season.
Early Opinion Nokia 8
Overall the Nokia 8 looks promising for HMD global and it’s their first flagship device. There are some hits like the Carl Zeiss Lens, top of the line performance, Nougat and a good overall build and design.
On the flip side, it lacks the futuristic looks of rivals S8 or G6, misses on the IP 68 water and dustproof design, 6 GB Ram and 128 GB Storage.
We compared the OnePlus 5 with the Nokia 8. Also, the higher version of OnePlus 5 offers a better experience and also offer 8 GB of Ram and 128 GB storage which is worth considering.
NOKIA 3310 (2017) India Sale Price Rs 3310, Should You Buy it?
Nokia 3310 the phone which carries with it the legacy of the most robust mobile phone in the world, and is about to launch in India. HMD global has today sent an email communication to media partners including Candytech and confirmed the Price and availability of the Nokia 3310.
The Nokia 3310 will go on sale in India on 18 May 2017 and will be priced at Rs. 3310 in the country. The smartphone will be available across major stores in retail and may likely get listed online too on major e-commerce portals like Amazon and Flipkart.
Earlier it was alleged that the smartphone will be priced at Rs 3899 and will start the sale on 17th May 2017. But now after the official confirmation, the device will start sale in India on 18th May 2017 for Rs 3310 ( Nokia has matched the price with the model name – 3310).
The price seems to be too high considering it is just a 2G phone, you can buy 4G smartphones in this price range. A sub 3K price would have been better and considering the Indian market Rs. 2000 would have been ideal to sell some numbers.
NOKIA 3310 (2017) India Sale Date 18 May
Nokia 3310 is a feature phone and may get some good sales volumes in the feature phone market. A lot of buyers may want it as a second phone to use for calls only.
The strategy by HMD digital and Nokia mainly focuses on regaining the market position of Nokia.
Anyone in today’s smartphone world would not prefer Nokia 3310 as there primary phone but that said Nokia 3310 might be the best secondary phone available for calling and listening to music.
The Nokia 3310 is known for its toughness and rigidity. It has almost all the basic functions like calculator, calendar, stopwatch, games, alarm and you can even use it as your music player by simply plugging in your earphones or headphones or use the speaker on the Nokia 3310.
The new Nokia 3310 now features a 2.4” inch QVGA curved display with a polarized layer for better readability in sunlight.
The design and buttons now look beautiful and ergonomic.
Nokia 3310 will be available in four color variants including Warm Red and Yellow with a gloss finish and Dark Blue and Grey both with a matte finish. The phone now features a 2 MP camera with LED flash to capture day to day life snaps.
The device is available both in single and double sim variants. For connectivity, it has 2G network for calls and texting, Micro USB(USB 2.0.), Bluetooth 3.0 with Nokia’s patented SLAM technology.
OLD Nokia 3310
The Nokia 3310 will not work with the JIO network as it does not come with the support for VOLTE.
The device also comes with a 3.5mm audio jack and can be considered to offer good quality music content.
The major highlight of the phone is its 1200 mAh battery which can provide you with a talk time of up to 22.1 hours and a maximum standby time of up to one month which is enormous.
You can even enjoy some time passing games like Snake on your Nokia 3310. The device comes with 16GB of onboard storage which can be further expanded up to 32GB.
You can consider buying one if you love Nokia and want a durable phone with good battery life and portable cute design. Nokia 3310 is tempting but would you buy it.
Should You Buy the Nokia 3310 – Is it Worth it?
The Finnish company, Nokia made a grand comeback under the leadership of HMD Global in January 2016, with the Nokia 6 smartphone. The new Nokia smartphones have embraced Android and finally given up on the Symbian OS. But not for their feature phone the much acclaimed – Nokia 3310.
It was announced at the Mobile World Congress (MWC) 2017 in Barcelona, Spain. Nokia 3310 is confirmed to go on sale in India on 18th May 2017 and is priced at Rs. 3310. Price and model number for the new Nokia are in sync. Nokia 3310 Price = 3310.
The iconic Nokia 3310, which the company has sold over 127 million units alone is back to rule the world. The original Nokia 3310 was launched 17 years back. The new Nokia 3310 features a similar design language of the old-age Nokia 3310, but there are some improvements this time around to make the device look modern.
And yeah, the phone comes with the Nokia’s trademark ‘Snake’ game pre-installed, to add some spice. Nokia has gone with a colorful Snake game this time.
There are several improvements at the hardware level as well. The new Nokia 3310 comes with a 2.4-inch screen with ergonomic push buttons. Also, the phone ships with Symbian 30+ OS and it now has a 2 MP camera at the rear along with support for LED flash.
Nokia promises that the device will be as durable as the 2000’s Nokia 3310 and delivers exceptional battery life of 22 hours talk time. All that is good … but ….
Will You Buy a Nokia 3310 (2017), a feature Phone in the Era of incredible smartphones?
The Nokia 3310 is the most talked about mobile on the internet. Would have made the newly launched LG G6 and Sony Xperia XZ premium jealous.
But there is a strong emotional connect with Nokia brand like no other, and HMD has played the nostalgia card really well.
Ohh to my surprise even my nontech savvy friends are calling me to inquire about the Nokia 3310, and they want one in a hurry. Some of them are even willing to pay more.
The emotional connect is very strong and Facebook and Twitter have just made it another phenomenon like the Pokemon Go. Everyone wants to try it , and they have their own reasons.
For me, it can be a secondary phone as a trial or detox from the overdose of staring at my super high-resolution mobile screen. You may be having yours, and secretly planning to get the cute little basta*d.
But when it comes to really give cash for buying something, we will have to think. Be smart, don’t be emotional.
All in all, it’s a feature phone, and you can’t ask for high-end specifications from the same, but still let’s try to answer: Will you buy a feature phone in this era of smartphone?
I have already told you my plans above and maybe I will get one for the heck of it, maybe will just convince my self that it is for the review … but I am tempted and longing for it…
But not everything is good about it. Here are the shortcomings. Let me convince you, to not buy one.
Notably, one of the biggest letdown with the phone is lack of support for 3G and 4G networks. Jio seriously …. no, you can’t use the JIO sim with the Nokia 3310. Period. JIO uses 4G VOLTE network even for voice communication while the Nokia 3310 comes with only 2G support.
That will be a different story if somehow Mukesh Bhai convinces Nokia to have 4G support for it’s 3310 Indian version. It won’t happen though.
Also, with this decision, the phone might not be usable in some other countries such as the US and Australia as they have already ditched the 2G network. This gives me a reason to buy actually.
Also, Nokia-owned by new company HMD needs to keep a check on the pricing as well. Recently, a Lava phone has been launched with support for VoLTE, which means that you can use a Reliance Jio 4G SIM Card to make voice calls and that phone is priced at Rs. 3333 in India.
And JIO is also planning to launch feature phones with 4G Volte support at half the price of your Nokia 3310.
I don’t think you would have changed your decision after reading the above shortcomings. I haven’t, even after writing them.
O’ common guys this is Nokia and it is cheap and cute … let’s get one.
On the serious note do share with me in the comments below if you plan to buy one or not. Nokia has also launched the Nokia 6 which I have tested and reviewed recently.
Nokia has launched their 6th Android Phone today, the most affordable of the lot – Nokia 2. Nokia has previously launched Nokia 3, 5,6,7 and Nokia 8, and today (31/10/2017) has unveiled the most affordable mobile in the series.
The Nokia 2 is unveiled at an event in New Delhi. And it is the first Nokia mobile unveiled in India ahead of China. Notably, the Nokia brand is owned by HMD Global which takes care of manufacturing, sales, and distribution of Nokia phones.
Nokia 2 Details, Specs and Features
Price and Availability – Nokia 2 will go on sale in India in Mid-November through retail channel and may also get listed online. The mobile comes in 3 color variants – White, Black, and Copper.
Yet, the exact India price for the Nokia 2 is not shared by the brand. Although the announced price is Euro 99, equivalent to Rs. 7400. We can expect it to launch at either Rs. 6,999 or Rs. 7,499, later in November.
Nokia said that India is a crucial market for the brand, and they want to have a presence in over 100,000 retail outlets by the year-end.
While Xiaomi rules the Online market space, other brands are looking at a more aggressive retail strategy to gain market share.
The rear cover is polycarbonate (plastic) on the Nokia 2. But the edges (similar to Nokia 6) use the Aluminum 6000 material.
The build material ensures that it is lightweight and at the same time is robust to handle wear and tear. The build quality on the mobile looks top notch and is much better in comparison to other phones in this price range.
We all know Nokia phones stand for their excellent build and all-weather design, Nokia 2 is no exception.
The phone measures 9.3 mm in thickness which is a bit high, and also comes with IP-52 splash resistant rating (not waterproof).
Additionally, Nokia 2 offers a 5 Inch LTPS HD (1280*720) pixels screen, with 283 PPi. The display comes with the Corning Gorilla Glass 3 protection to reduce scratches. The build and Corning glass protection makes Nokia 2 a robust mobile for day to day usage.
Nokia spokesman also said during the launch that it has one of the best displays, which comes with a very high contrast ratio, and also uses the In-Cell display technology to improve the quality.
According to a survey done by Qualcomm and Counterpoint research, about 97% people want good battery life as a top feature in their smartphone (Rs 6000 to Rs 10000 Price range).
So, Nokia 2 comes with a 4100 mAH capacity battery, which the brand says will work for two days to address this need of people.
HMD has not shared if it comes with the fast charging support or not.
Other top features people want as per the survey is Display size and Quality, 4G support, and a better camera.
Powering the Nokia 2 is a mediocre and old (launched in 2015) Qualcomm Snapdragon 212, Quad-Core processor clocked at 1.2 GHz. The SD 212 is more than 2 years old and outdated.
A better option would have been to use a Snapdragon 425 or even an SD 430 which powers several phones in this range.
OS and Ram
Nevertheless, the Nokia 2 also comes with just 1 GB of Ram which is also too less to make Android work smoothly.
The Nokia 2 will come with the Android Nougat 7.1.1 with stock experience and will get an Android Oreo 8.0 update.
Nokia 2 also comes with the Google Assistant, which is a first for low price budget phone. Unfortunately, the Nokia 2 comes with just 8 GB of internal storage that is too low in comparison to most rivals. However, the phone offers micro-sd card support up to 128 GB.
The Nokia 2 has an 8 Megapixel rear camera which offers an LED flash and also has Autofocus support. The front selfie camera has a 5MP lens.
Other Features – Nokia 2 comes with 4G LTE as well as VOLTE support and will work with the JIO sim. There is also support for Bluetooth, WIFI, Micro-USB and FM Radio. However, Nokia 2 lacks the fingerprint scanner.
Nokia 2 Competition
There are plenty of great options in the sub 7k or 8k price range like the Xiaomi Redmi 4, 10.OR E, Kult Beyond, Swipe Elite Sense. Some of these phones offer 3 GB Ram and a much faster processor.
Not everyone cares about the premium build quality, but a lot of people in India care about having beefy specs. Nokia 2 does not strike as a low-cost performance phone, but more as a budget mobile which comes with excellent software experience, design, and battery life.
More From Nokia
Nokia also recently unveiled the upper mid-range Nokia 7 mobile which comes with the Qualcomm Snapdragon 630 mobile processor and also has a bothie feature. Notably, it is available in China, through various online shops and even got a good initial sales response.
It is also likely that Nokia may soon launch the Nokia 7 in India, as the brand has already started selling the Nokia 8(Flagship) on the market.